Cigarette Maker Offers People Chance to Control Billboard
Jakarta-based agency SemutApi has created what its labeled the “first digitally interactive out of home advertising in Indonesia.” That may be true but it’s not the first worldwide. Anyway, the work is for…OMG…cigarette maker Djarum Super and is called The Bro & Cuy Super Show.
As art director Aria Gorba Hamdani describes, the work is “about [...]


